An Easy Way to Distribute Digital Content
You need an automated way to distribute paid iTunes content to your users. This is it! We've developed a proprietary solution for purchasing and distributing songs, albums, apps, movies, and other digital content from Apple's iTunes store for use in your rewards programs, loyalty programs, and marketing campaigns.
Use digital content in ways that you've never imagined
As GiftsCreate applications that give users the ability to send paid digital content to their friends. Wrap the gift with your branding to promote your products and services.
As IncentivesPeople are more likely to do what you want them to do when you bribe them. Increase conversions by offering free copies of today's hottest apps, songs, and other digital content.
As RewardsReward loyal customers or contest winners with inexpensive yet desirable apps, songs, and ebooks. Leave the fulfillment to us.
How Our Technology Works
We've developed an automated solution for purchasing and distributing iTunes content. Our platform is designed to be operated as a standalone API or web service that you can plug into your existing infrastructure.
Clients who license our technology typically create their own custom, customer-facing front-end application and use our platform as a back-end service to fulfill the digital content orders they receive from their customers.
Clients have the option of using our platform to distribute the digital redemption links that are generated or using their own distribution mechanisms.
Distribution & Redemption
Here's what the digital content redemption process looks like for your end users. In this example, a user is being sent a digital redemption link for a mobile app via SMS...
Recipient clicks redeem link
Once the link is clicked, recipients are redirected to the App Store to redeem their gift.
Recipient logs into the App Store
Recipients enter their ID and password on the App Store just like a normal app purchase.
App is redeemed from the App Store
At this point, the redemption is complete and the item begins downloading.
App begins installing
Seconds after receiving the redeem link, the app is installed and ready for use.
What can I use this for?
Promotional MarketingGenerate buzz for your new feature film by giving away a few free copies of the film's soundtrack
Reward Loyal UsersLet your users use their in-game currency or points to redeem other iTunes content
Viral GiftingAllow users to give a free copy of your app to one of their friends creating a viral effect
Charitable GivingDistribute limited numbers of your iTunes content free of charge without lowering the App Store price
Reward In-App AchievementsGive users a free iTunes playlist when they reach a new membership level or personal milestone
Incentivized OffersOffer a free copy of one of today's hottest songs to customers who try your product or service
Greeting CardsInclude a digital gift along with digital or physical greeting cards for birthdays or holidays
Lead CaptureOffer site visitors a free app, song, or ebook in exchange for their contact information
"Item of the Week" Cards
For years, a popular coffee shop chain has been running a simple, yet exclusive promotional campaign that incentivizes their customer base to come back into their stores every week. They did this without discounting their products.
How? They gave out free copies of paid iPhone apps. A new app each week redeemable by entering a unique code printed on the back of a card.
We've had customers use our technology to run similar promotions with QR code cards that are even easier to redeem! You can create physical cards or deliver redeem links in a web-based solution.
AppRaffle was a simple mashup of Twitter's API and our internal Gifting API that we created to demonstrate what's possible with our technology. It was an automated system that gave away a free copy of a new iOS app each week to. First, it posts a tweet to announce what app it's giving away. It then captures the "retweets" of that initial tweet as raffle entries. At the end of each week, AppRaffle selects a random retweeter as the winner and sends them a redeem link via a "direct message".
This is just one example of the many fun, engaging promotions and campaigns that can be created using digital content.
How to Get Started
Your company can license our proprietary automated digital content purchasing and distribution technology in order to build an on-premise solution that you control and operate. We'll work with you to construct a custom licensing agreement that fits the unique needs of your business.
Consulting & Custom Development
Our customers range from small businesses to Fortune 500 enterprises. Some have their own development teams in place to build their implementation with minimal guidance from us while others prefer to have us build implementations for them on their infrastructure. No matter where you may fit on that spectrum, we have resources available to assist you with technical consultation or custom development.
Note: Our original Gifting API is no longer available for public use. It is now a private, internal product.
Contact Us today to get started!
- Flexible License Terms |
- Custom Development |
- Dedicated Integration Consulting
Contact the Given.to team to learn more about us, our technology, and how we can best serve your needs using the form below.